Sunday, March 12, 2017

Click, tap, scroll

An experience for the senses

 

When I think of interactivity I think of the senses, all five of them:  sight, sound, touch, smell, taste.
In the digital sphere, interactivity can really only cover the first three, for now.  Until there are scratch and sniff screens or taste-o-vision websites the other two will have to be provided by the user.

So, why are we talking about interactivity?  Well, the Little c project is chugging along and interactivity is top of mind.  Questions are flowing, how, why and when will interactions be incorporated?  Focusing on the why will lead to answers for the how and the when.   I like to break things down into manageable chunks, let’s break interactivity down using the senses.

Sight

illustrations of eye


Created for children aged 3-7, Little c needs to be accessible to both pre-readers and readers. Infographics, illustrations, photographs and videos will allow children to see what is happening and increase the impact of the stories. Animated characters will grab the attention of children and offer cancer facts if they are curious.  Most importantly, the graphics and illustrations need to be visually appealing for both children and adults. 

Sound

illustration of ear



Optional voice over narration will support pre-readers and provide guidance for those who desire it.  Music, narration and sound effects will set the tone and provide an immersive experience. Cancer is a big word and treatment is a scary topic.  Soothing sounds will help to evoke a sense of calm.  Allowing users to opt in or out of the sounds will give them the ability to shape their own experience. 

Touch

illustration of finger tapping screeen

Touch is where things get busy. 
The current plan for the stories within Little c is to have long scrolling story pages with parallax effects for added visual excitement.  Scrolling will allow the stories to be read and enjoyed in one fluid experience without having to pause for page reload.  Families will be able to explore the stories at their own speed.  

As the users scroll through the stories ‘Little c’ will show up and alert users when further exploration is available. 
little c character

At any point during their journey families will be able to click and tap their way through games and activities.  Children crave physical interaction with digital technology.  The interactive elements will allow children to feel empowerment and give them a space to express their feelings and emotions.
Games will give children the chance to click and tap cancer cells into oblivion.  Colour therapy will let children tap colours into their drawings in a mesmerizing and calming, repetitive motion.  
row of coloured dots

The story writing space will let children write down their thoughts and feelings.
Little c will provide multiples layers of interactions; scrolling, clicking, tapping, drawing, playing, and colouring.  The interaction can even continue beyond the screen as children print and colour story pages.
Building Little c for children means building interactivity into the website.  Children are very tech savvy, if I want to keep their attention, interactivity better be a part of the plan.

Illustration credits: Melissa Frew